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_how-lithuanian-startup-vinted-spun-secondhand-clothes-sales-into-gold-124-forbes.webp "Thomas Plantenga bet the future of Vinted on a television advertisement. The secondhand clothing resale app was burning $1 million per month and had less than a year of cash left when Plantenga made an $800,000 gamble on French television. It was May 2016, and Plantenga had recently been hired to save the eight-year-old Lithuanian startup. After its founding at a college party in 2008, Vinted had grown rapidly as people from 10 countries used its platform to buy and sell secondhand clothes. <br/><br/>But it was free for users, barely covering its server costs with advertising, and an attempt in 2014 to bolt on a Poshmark-style 20% sales commission resulted in a user revolt. Traffic almost halved overnight. The Netherlands-born Plantenga, who had never been to Lithuania, signed up for a five-week gig as a consultant in May 2016. He ended up becoming Vinted’s CEO 18 months later.<br/><br/>Seven years later, Vinted is one of Europe’s largest consumer marketplaces, with over $600 million of revenue in 2023. It now counts 100 million users globally. Last year, it posted its first annual profit—at least $20 million—distinguishing it from its loss-making American cousins including The RealReal (valued at $360 million), ThredUp ($200 million) and Poshmark (sold for $1.2 billion). Vinted became the Baltic nation’s first unicorn in 2019 when it raised $140 million at a $1.1 billion valuation, and sales have since grown sixfold. <br/><br/>Read the full story on Forbes: https://www.forbes.com/sites/iainmartin/2024/04/15/how-lithuanian-startup-vinted-spun-secondhand-clothes-sales-into-gold/?sh=5a47e3eaa3f0<br/><br/>Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br/><br/>Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br/><br/>https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br/><br/>Stay Connected<br/>Forbes newsletters: https://newsletters.editorial.forbes.com<br/>Forbes on Facebook: http://fb.com/forbes<br/>Forbes Video on Twitter: http://www.twitter.com/forbes<br/>Forbes Video on Instagram: http://instagram.com/forbes<br/>More From Forbes:http://forbes.com<br/><br/>Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.")
_too-many-124-vinted.webp "Vinted")
_selling-on-vinted-for-the-first-time-disaster-vinted-sellingonline.webp "The Shaul Family")
⏲ 14 minutes 37 seconds 👁 139
_vinted-review-how-to-sell-items-amp-make-money-on-vinted-how-to-buy-items-shipping-amp-tips-for-2021.webp "Lara Joanna Jarvis")
VINTED REVIEW - HOW TO SELL ITEMS & MAKE MONEY ON VINTED! HOW TO BUY ITEMS, SHIPPING & TIPS FOR 2021
⏲ 24 minutes 3 seconds 👁 71.7K
_how-to-choose-your-shipping-options-on-vinted-124-tutorial-explained.webp "MadLifeMC")
_vinted-rductions-https-www-vinted-fr-member-50677646-blondie1742.webp "blondie1742secondemain")
_vinted-9234blondie17429234-a-bientt-https-www-vinted-fr-member-50677646-blondie1742vinted.webp "blondie1742secondemain")
⏲ 30 seconds 👁 20
_vinted-9234blondie17429234-a-bientt-https-www-vinted-fr-member-50677646-blondie1742vinted.webp "blondie1742secondemain")
⏲ 28 seconds 👁 45
_vinted-9234blondie17429234-a-bientt-https-www-vinted-fr-member-50677646-blondie1742vinted.webp "blondie1742secondemain")
⏲ 25 seconds 👁 6
_vivre-de-vinted-giulia-dvoile-ses-secrets.webp "Ellie Genvo")
_big-haul-seconde-main-amp-try-on-haul-vinted-friperies.webp "Lauve")
_goodbye-to-all-my-friends.webp "Sues Mandalas")
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