_subscription-brands-how-marketing-can-help-you-avoid-becoming-collateral-damage-in-a-financial-crisis.jpg "Subscription Brands: How marketing can help you avoid becoming collateral damage in a financial crisis. from ft subscription Video Screenshot Preview")
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⏲ Duration: 26 min 52 sec
✓ Published: 29-Sep-2022
✓ Published: 29-Sep-2022
Description:
This 'ACNE Presents' session saw us discuss what steps can be taken to survive the subscription downturn as well as 5 golden rules that brands should be looking at. nnHosted by ACNE London's Head of Growth, Jack Williams, we welcomed to the panel: nnFiona Spooner, MD of Consumer Revenue, Financial Times (FT)nTony Miller, VP Growth & Performance Marketing, WW / WeightWatchersnSophie Pullum, Senior Digital Transformation Strategist, Deloitte Digital
This 'ACNE Presents' session saw us discuss what steps can be taken to survive the subscription downturn as well as 5 golden rules that brands should be looking at. nnHosted by ACNE London's Head of Growth, Jack Williams, we welcomed to the panel: nnFiona Spooner, MD of Consumer Revenue, Financial Times (FT)nTony Miller, VP Growth & Performance Marketing, WW / WeightWatchersnSophie Pullum, Senior Digital Transformation Strategist, Deloitte Digital
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