_virgin-mobile-cheers-for-all-the-years.jpg "Virgin Mobile - Cheers for all the Years from coll virgin Video Screenshot Preview")
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⏲ Duration: 1 min 46 sec
✓ Published: 08-May-2014
✓ Published: 08-May-2014
Description:
Celebrating a 2014 Webby Award in the Email Marketing category.nnWe created a direct campaign celebrating the day each loyal customer signed up with Virgin Mobile – their ‘Virgin Mobile birthday’nnLoyal customers were sent an email on their sign-up anniversary containing a music video celebration of their Virgin Mobile birthday. It featured five personalisation points transforming it into an ode to them. We recorded our message as a song, timed to synchronize with the video footage that wa
Celebrating a 2014 Webby Award in the Email Marketing category.nnWe created a direct campaign celebrating the day each loyal customer signed up with Virgin Mobile – their ‘Virgin Mobile birthday’nnLoyal customers were sent an email on their sign-up anniversary containing a music video celebration of their Virgin Mobile birthday. It featured five personalisation points transforming it into an ode to them. We recorded our message as a song, timed to synchronize with the video footage that wa
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