_crossing-the-conversion-gap-sales-enablement-strategies-to-ensure-generated-demand-gets-closed.jpg "Crossing the Conversion Gap: Sales Enablement Strategies to Ensure Generated Demand Gets Closed from crossing field Video Screenshot Preview")
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⏲ Duration: 37 min 14 sec
✓ Published: 25-Nov-2014
✓ Published: 25-Nov-2014
Description:
As part of the Demand Gen Report Strategy and Planning Series, Tim Riesterer, Chief Strategy and Marketing Officer, Corporate Visions and Patrick Flanigan Vice President, Sales Enablement, ADP look at the tricky hand-off between Demand Generation and Field Sales follow-up. It’s a typical failure point where many good leads go to die and conversion percentages languish. Unless your company has an aligned Sales Enablement program that connects the dots between Marketing and Sales to make sure yo
As part of the Demand Gen Report Strategy and Planning Series, Tim Riesterer, Chief Strategy and Marketing Officer, Corporate Visions and Patrick Flanigan Vice President, Sales Enablement, ADP look at the tricky hand-off between Demand Generation and Field Sales follow-up. It’s a typical failure point where many good leads go to die and conversion percentages languish. Unless your company has an aligned Sales Enablement program that connects the dots between Marketing and Sales to make sure yo
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