PICON– History of the Wheel from elias rahbani Watch Video
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Description: To celebrate children's creativity we ventured with Leo Burnett on producing this spot for the locally famous cheese brand Picon - the portion cheese with the memorable tune that has been a staple of the food environment in Lebanon for many years.nWe shot one day on location and another in studio on chroma where the kids had a lot of fun jumping and acting out scenes that would only come to life weeks later with the animator David Habchi and his team.nnThe music (minus the ukulele) and sound eff
Play Video: (Note: The default playback of the video is HD VERSION. If your browser is buffering the video slowly, please play the REGULAR MP4 VERSION or Open The Video below for better experience. Thank you!)